The Soldini family shoe factory was founded in Arezzo Ita in 1945. Since then, the three Soldini brothers have overseen the company as it quickly transformed from a small family company into a well-established brand, to take on a manufacturing characteristic in line with the regeneration under way in the manufacturing industry in Italy.
Soldini is one of the leading Italian brands to watch on the international market. Soldinìs strong reputation is supported by a solid distribution network and anticipated the reputation of the Made in Italy brand. The Soldini family shoe factory does not merely maintain their position of success, but focuses on creativity and the continued innovation of their products: the most recent technology is combined with age-old know-how of the great artisan tradition, maintaining the accuracy and the discernible style of Italian products, which are synonymous with world excellence.
Today the Soldini family shoe factory is an important presence in the national and international market, and their brands SOLDINI UOMO, SOLDINI DONNA and SOLDINI PROFESSIONAL represent a point of reference for the entire footwear sector of "Made in Italy".
The Soldini family shoe factory is one of the leading companies of the A.N.C.I. (National Association of Italian Shoemakers). Rossano Soldini, joint owner of the company, was the President until 2007, when he became the President of FIAMP (the Italian Federation of Accessories, Fashion and Persona) which includes the ANCI together with the associations of the producers of bags, glasses, jewels and jewellery.
Rossano Soldini’s primary and continuing objectives, reinforced by the two institutions, are the protection of the original "Made in Italy" trademark; the push for a strict application of taxes on products from outside the EU; and pressure on the Minister of Health for effective health controls on footwear.
These actions, taken forwards with force by Rossano Soldini and communicated to the general public with an incisive advertising campaign, are over time proving to be succeeding in educating the consumer to be more aware in the selection and purchase of quality Italian products.